The Royal Danish Theatre
Each year, the Royal Danish Theatre promote their 60+ performances through promotional video trailers. As such, the Royal Theatre was looking for a user-friendly solution that would enable them to successfully manage, host, and distribute their video content. And that’s what they found with TwentyThree.
Each day, the Royal Theatre has over 3000 video plays on their branded video hub. Thanks to TwentyThree’s video marketing platform, these videos are search engine optimized, enabling them to rank number 1 on Google, and generating 76% of their search traffic.
In the video above, the Theatre’s Head of Electronic Media, Peter B. Schaufuss, explains how video has enabled their marketing efforts to successfully promote all their performances, all on a limited budget.
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