Industry Trends

YouTube has transitioned from being a video hosting platform, to a media platform. As YouTube now seeks to monetise all content, in a final blow to marketers, they can now place ads on your videos, wherever they are shown. For marketers, it’s time to get off the tube. For many marketers, YouTube has been the place to post content due to it having more than 50 million active users....

As we've gotten to work with more and more people running webinars, it has become very clear that webinars can serve a lot of different goals for the marketing team. However, one shared goal is to have as many relevant people showing up and staying throughout the webinar. Well, luckily data can tell us some of the answers. As we've gotten to work with more and more people running webinars, it has become very clear that webinars can...

12 statistics that can help marketers identify how to run video on different channels and measure the impact they have on a brands story. When video is run properly, it can influence the behavior of individuals and communicate your message in a matter of...

Marketers have been running webinars for decades. Literally, decades. As one of the oldest and most important legacy...

At TwentyThree, we believe that the implementation of GDPR regulations on May 25th will benefit all of us...

As many of you know, LinkedIn has been building a video product and they’ve finally released it for companies to...

This is Part 1 of our white paper, The Marketers Guide to Integrating Video Into HubSpot & Improving Data. In this...

There’s no denying that video is overtaking the world of content marketing. With one third of online activity being...

INBOUND 2017 featured a number of speakers that covered a number of different topics, ranging from video to sales to...

We were incredibly excited to be a partner at Komfo Summit this year in Copenhagen and have the opportunity to learn...

This is an excerpt from our latest white paper, The State of Online Video in 2017. To download the full white paper,...