
Attracting Your Audience: Video Marketing in The Early Stage of the Buyers’ Journey
According to eMarketer.com, the worldwide digital ad spending will rise 70% (compared to 2018) and increase to $479.20 billion in 2022. The advertising space is getting more crowded and the platforms are running out of ad space. The outcome: increasingly higher prices and lower engagement. Knowing this, how can brands keep up, facing increasing (PPC) prices, ad space scarcity and declining engagement? In short, video is...
According to eMarketer.com, the worldwide digital ad spending will rise 70% (compared to 2018) and increase to...