Video Marketing Strategy

Get a glimpse into our latest eBook, The Video Marketing Handbook 2019, with insight about video from the world's top marketers. This is an excerpt from our latest eBook, The Video Marketing Handbook 2019. Download the full Handbook here. With...

12 statistics that can help marketers identify how to run video on different channels and measure the impact they have on a brands story. When video is run properly, it can influence the behavior of individuals and communicate your message in a matter of...

The reality of the visual internet in 2018 is that it’s - in a word - crowded. There are +1 billion mobile video plays on YouTube, +8 billion views on Facebook, and 3 billion Snapchats created every day. In this blog post, we’ll break down the 7 aspects of video marketing that we’ve identified as falling behind the rest of other marketing strategies. The reality of the visual internet in 2018 is that it’s - in a word - crowded. There are +1 billion mobile video...

From landing pages to blogs to emails, Marketo has covered most of the marketing tactics required to move customers...

This is Part 3 of our white paper, The Marketers Guide to Integrating Video Into HubSpot & Improving Data. In this...

This is Part 2 of our white paper, The Marketers Guide to Integrating Video Into HubSpot & Improving Data. In this...

There’s no denying that video is overtaking the world of content marketing. With one third of online activity being...

Early last year, Forbes wrote an article proclaiming 2017 would be “the year of video marketing.” By all accounts,...

INBOUND 2017 featured a number of speakers that covered a number of different topics, ranging from video to sales to...

With half of all website data now attributed to video content, it’s never been more important for marketers to make...