Rob Scotland
Head of Brand & Marketing, Veo Technologies
With a storytelling approach honed at A-list clients and agencies including Ferrari F1, Carlsberg, Xbox, McCann, and Leo Burnett, Rob is a big believer in the power of brands to shape culture.
Day 1, 12:00 – 12:45Concert Hall
Building a Brand with Video
Video is your brand. And your brand is your video. How progressive you are with video shapes how people perceive you. Rob Scotland, a pioneer in brand-building, unpacks how Veo used video to build a brand.
