Jack of All Trades, Master of None

For most of his career, being a jack of all trades felt like a problem. Too curious to specialise, too distracted to stick to one thing. Turns out the tools just needed to catch up. In 2026, with the right setup, curious creatives can get close enough to master of all. And that changes everything about how you build a creative team. Mads backs it up with what he learned scaling creative ops at Too Good To Go across 20 countries, and what he's building now with a small team at Famly. Practical, honest, and a little nerdy.

Mads Naumann

Creative Operations Lead, Famly

Mads Naumann grew Too Good To Go's creative team from three to twenty-five, and now runs creative and marketing at early childhood platform Famly. He joins us to show how high-end performance doesn't always need high-end budgets.