TwentyThree Summit 2026 | World’s Largest Conference on Video | May 28-29
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TwentyThree Summit 2026
Day 2, 11:00 – 11:45Studio 3

The Video Agency is Now

Agencies that only offer production are losing ground to a new breed of Video Agency: one that works on retainer and guides clients across all their video needs. TwentyThree presents the Video Agency Model and the tailwinds behind it: clients now live in a video-first world, yet most agencies don’t offer what great video takes. Just as the digital agency consolidated into a single dominant model, video is now doing the same, and the opportunity belongs to those who move first. A practical playbook turns the model into action. The time of the Video Agency is now.

Dan Duffett Headshot

Dan Duffett

Head of Client Strategy, TwentyThree

With 25+ years running accounts like HSBC, Rolex & Google for WPP/Dentsu, Dan now heads our Video Accelerator at TwentyThree, helping businesses to become fully video-enabled organizations.

Jon Mowat Headshot

Jon Mowat

Founder, Hurricane

Co-founder of Hurricane, one of the world's first video agencies, and author of two video marketing books translated into seven languages, Jon Mowat completes his TwentyThree Summit trilogy with "Designing Video That Drives Decisions".