What is Analytics in TwentyThree?


Analytics in TwentyThree is about much more than just raw numbers of views. We track every part of the life of your videos and your video site, such as when clips are loaded, played, stopped, clicked and shared. This lets you measure the performance and engagement of your content - and more importantly, it lets you improve your content for your business.

In the main view of the analytics section in TwentyThree, we present you with an array of data and graphs for some of the most important metrics related to online video consumption. By default we display numbers for your entire site for the last month.

Each section has a link to a detailed page that shows more detailed data for that specific area - plays, performance, usage, embeds, etc.

All the metrics are explained further on the Analytics Metrics page.

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