Always on brand
Easily add your brand identity to your Video Player for a seamless fit with your site.
Video Marketing Platform
All the tools you need to succeed with video across the customer journey
Video Player
Run your own video player, not someone else’s
It’s your video so why show it through a third-party provider? The TwentyThree Video Player gives you full control of your data and your branding – and the fastest processing available.
4K stunning video
Every video plays in industry-leading full HD
Real Video Labeling
77% of people want to know if what they’re watching is AI generated. Let your audience know what they’re watching is real with customisable Real Video Labelling.
Any device, any browser
Our Video Player works universally so you’ll never worry about compatibility.
Collect leads
Use TwentyThree’s Collectors and add lead capture forms to your videos - proven to perform more effectively than static lead forms.
Multiple players
Choose from our standard options or create and customise your own players - you decide how you want your video to play.
Video Section
Get all your videos on your site in one place in a matter of hours
Get all your videos into play with our dedicated, easily brandable Video Section. Works with any CMS straight out of the box so it becomes a seamless part of your website experience.
Video landing pages
Each video in your Video Section has its own landing page, providing a potentially massive boost to your inbound traffic.
Multiple template
Decide how you want to display your videos – choose from five templates.
"Company websites are becoming video-driven but there’s no easy way for companies to actually get their videos onto their sites. So we created one that’s plug and play."
Thomas Madsen-Mygdal, TwentyThree co-founder
Your brand always
Easily add your brand identity to your Video Section for a seamless fit with your site.
Spots
Embed your videos once, manage them forever
It’s a new dawn for content managers... Spots makes putting videos on your site – and managing them – dramatically easier. Put your videos to work faster!
Goodbye copy and paste
Embed your video once and then you’ll never have to copy and paste again. You can change your video in a couple of quick clicks.
“We’ve had the embed code for 20 years so it was time for a change. As websites become more video-driven, web managers need faster ways to work with their content.”
Thomas Madsen-Mygdal, TwentyThree co-founder
NativeEdit
No need to log in to TwentyThree - use NativeEdit to change your videos directly on your site.
Quick pick
Select which video you want to put on your site using the overview feature.
Decide how you want to display your video – choose between Ambient, Video, Carousel, and Thumbnail.
Single Video
Embed, manage, and collect data on a single video with only a couple of clicks. It’s as simple as it is powerful.
Thumbnails
Showcase several video thumbnails in a single Spot with multiple options for layouts, playback, and other customisations.
A/B Test
A/B test Single Video Spots across your website in seconds, and get actionable data on plays, impressions, clicks, engagement rate, and engagement time.
Carousel
Highlight multiple videos in a sliding group, with several customisation options for how they’re presented.
Showcase
Embed multiple videos in a mixed layout to create a mosaic of content introducing your team, brand, or product.
Gallery
Present series of videos with Gallery, letting your website visitors easily navigate between them with the thumbnail slider.
Picture in Picture
Got a key video for your brand? Play it picture-in-picture at the corner of your website pages with the option to enlarge it.
Vertical Message
Engage visitors to your website with vertical video messages with built in calls to action in the corner of your pages.
Works with your CMS
Video Analytics
Stop running blind on video
Maximize your investment in video with the world’s most advanced video analytics tool. Get a granular understanding of how each video performs for deeper insight into video’s role in the effectiveness of your overall marketing strategy.
Plays
See how many times a particular video has been played – and what percentage of your total number of views that video is responsible for.
Reports
Create customized reports for truly granular insights. Select your filters, choose the timeframe and generate the data you need to understand and improve how your videos perform.
“Very few marketers know what share of their brand engagement comes through video. As companies start to increase their investment in video, it’s time to go beyond vanity metrics and go deep on what really matters.”
Thomas Madsen-Mygdal, TwentyThree co-founder
FullMetrics
Get in-depth data on video engagement and conversions, measurable both by channel and on an individual viewer level.
Even more ways to optimize your video investment...
Dashboard
Your at-a-glance overview of how all your videos are performing so you can monitor - and adjust - your investment
Playthrough percentage
A simple but powerful metric so you can track how often a particular video is played all the way through.
Play rate
A useful tool that measures the number of plays generated each time the video is loaded on the page.
Video Attribution
Add video engagement to your lead scoring model to instantly improve attribution
Chances are you’re measuring how visitors engage with every aspect of your site – except your videos. Adding Video Attribution to your toolkit can help you improve your attribution model by as much as 50%.
Attribute your video engagement
Build a richer picture of how people interact with your videos with heat maps, play length and much more.
"We believe you should define your own social contract with your users – not a third-party tech company. TwentyThree can run without cookies but also offers audience tracking so you can see which of your videos are performing from a commercial standpoint."
Thomas Madsen-Mygdal, TwentyThree co-founder
Video Attribution works out of the box with HubSpot and Marketo – and can be quickly integrated with any other – so you can seamlessly capture contact details for the people who interact with your videos.
Book a demo
See for yourself why every day, more and more of the world’s best webinar program managers, video producers and marketing leaders upgrade their companies to TwentyThree.
One of our Video Marketing Experts will be in touch to give you a tailored demo.
Proudly European
Designed, built and hosted in Denmark, TwentyThree is proud to support European jobs and European companies.