Video Strategy Framework
TwentyThree Video Accelerator
Forward with video
At TwentyThree, we've pioneered the video software category since 2009. We invented the term 'video marketing platform' (since adopted by all our competitors) and our product team continues to lead the way with world-first video and webinar breakthroughs year after year. But...
There's a paradox when it comes to video. We live in a video-first world but organizations are still working in text.
Video is more than half of an organization's digital engagement but it lags far behind other technologies when it comes to investment, tooling, and strategic implementation.
That's where TwentyThree Video Accelerator comes in. It's our R&D lab/unit working to grow understanding of video's rightful place as the truly transformative technology of our time.
What we do

Video Strategy Workshops
For those businesses wishing to transform to being video first and video enabled, we run video strategy workshops to help them take a look at their vision, platforms, organizational set up and budget (amongst other things) for video. Giving them the information and data they need to develop a comprehensive video strategy to take back to the business.

Video Brand
As video usage grows and expands into new environments, up to 50% of customer engagement in now unbranded. Businesses need to be alert to this shift and explore how their brand shows up in these spaces to turn customer engagement into brand engagement and connection.
If you are interested in learning more about how to build a video strategy for your organization or how TwentyThree can help you make, manage and share video and webinars at your company, feel free to drop Dan a note.
Dan Duffett
Head of Client Strategy
+45 30 14 80 51
dan@twentythree.com

Stay up to date
Add your mail to get updates on where we’re talking, beta invites to our tools and research, or to register your interest in shaping the future of video with us.