Segment and score HubSpot contacts based on webinar activity

With the TwentyThree and HubSpot integration there is a rich opportunity to use both video and webinar activity to create lists, score contacts and set up workflows in HubSpot. Here you can find inspiration on how to use webinar activity to segment your HubSpot contacts. 

Segment contacts based on webinar registration

You can segment your HubSpot contacts based on having registered for a particular webinar in TwentyThree

Segment contacts based on webinar attendance

Similarly, you can segment your contacts based on their attendance to a webinar.

To segment all webinar attendees

To segment live webinar attendees

To segment on demand webinar attendees

To segment webinar no shows

You can find a full list of data available in HubSpot here

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