This is a place in an office where employees can go and make a personal video to send to clients and customers. Whilst it is common for larger organizations to have video studios for webinars and for employees to record personal videos, the simplicity and convenience of a personal video stand in the corner of an office floor allows personal videos to be made more quickly and helps to normalize their use.
Back in 2016 we came up with the term Video Marketing Platform to describe our product. It was then adopted by our competitors, becoming the default term for our category in the process. As we've grown, so has the terminology we use. So to make sure everyone is on the same page about what we mean, we've created this dictionary. We hope you find it useful.
TwentyThree moves video forward by helping companies move forward with video. And vice versa. We have developed resources for accelerating your company's video-first journey and support you strategically in accelerating their video maturity and adoption.
