TwentyThree Summit 2026 | World’s Largest Conference on Video | May 28-29

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TwentyThree Summit 2026
Day 2, 14:15 – 15:00Studio 4

9 Types of Webinar Formats

What separates a webinar people finish from one they leave after seven minutes? Dan Duffett and Andy Ashton present TwentyThree's webinar framework — a structured approach to format, pacing, and design that treats the webinar as a product, not a meeting. Joined by a partner agency who put the framework into practice and can speak to what changes when you apply it.

Dan Duffett Headshot

Dan Duffett

Head of Client Strategy, TwentyThree

Andy Ashton Headshot

Andy Ashton

Head of Technology & Customer Success, Made to See