Rasmus Leth Skjoldan
CMO, Hello Retail
Rasmus Leth Skjoldan is the CMO at Hello Retail, the European Agentic Commerce and AI personalization platform, where he runs marketing and partnerships. Previously CMO at Magnolia. Background in UX, brand, and the open source web. Based in Copenhagen.
Day 1
11:15– 12:00
Rasmus Leth Skjoldan didn't just add AI to his marketing stack: he rebuilt it around it. In this session, he walks through how he architected a fully AI-enabled marketing funnel and how video feeds directly into his AI environment. A practical, systems-level look at what marketing leadership actually looks like when you stop treating tools as isolated and start treating them as infrastructure.
12:15– 12:45
Fresh off his talk on rebuilding the marketing stack with AI, Rasmus Leth Skjoldan takes the Personal Stage for an open Q&A. Bring your questions about architecting an AI-enabled marketing funnel, wiring video data into an AI environment, or anything else on your mind: this is your chance to go deeper, one-on-one.
Day 2
13:30– 14:15
What does video look like from the top of a marketing organization? Not a production question, not a channel question: a strategic one. This panel explores how marketing leaders are thinking about video ownership, investment, and the gap between what video is asked to do and what it's actually set up to achieve. Moderated by Emily Manock of Marketing Week.
